Content is what drives the internet and many Web 2.0 companies are looking to obtain new and fresh content. Even the big cable companies like Comcast Cable are going to the web to find videos to fill channels for their viewers. We have started to find ways to syndicate content to increase our audience and the concept is slowly working. As we create and bring in more unique content we build our customer base and then they in turn bring in additional visitors. This is simply done by them linking to our feeds on their sites and then more people are exposed to our writings. I have always been a bug believer in having great content and even more so video content to bring value to your readers. If you can be seen as a great resource to get up to the date information all in one place then you will be of value to your customers. If not you will join the ranks of the other billion or so websites out there.

For bloggers and websites owner we now have The News Room. This is a great way to help monetize your site and provide current and popular video content and news feed content. It is free to join and allows you to put relevant, timely news on your site. The NewsRoom allows you access to thousands of fully licensed news stories from major news sources like Associated Press, Reuters , and others. You can choose from a variety of topics and the videos are easy to install. Plus the fact that you have the opportunity to make money via advertising share, CPM start at $1. What’s great about this content is that it can freely redistributed or “Mashed”. This in turns takes on a viral marketing effect and you are compensated for the additional impressions that the videos are generating. Plus they have a loyalty program where members can earn additional prizes like digital cameras and even cars.

OK, so you are probably asking why would someone pay me to have their news feeds or video content displayed on my blogs. It all comes down to advertising. The same principle that as you watch your favorite episode of The Office those commercials that you see are paying for a large portion of the air time and programming. This is the same way with The News Room. The advertising that you see accompanying the video is paid based on CPM ( Cost per thousands) Advertisers are paying for eyeballs as my dad used to say. If you can get your message in front of enough people you will generate more business.

This entry was posted on Saturday, June 16th, 2007 at 2:23 am and is filed under Newsletter. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.